Scope of This Privacy Policy
This Privacy Policy applies to information collected through:
- our website;
- contact forms;
- discovery call request forms;
- audit request forms;
- email, phone, and other direct communications;
- cookies, analytics, and tracking technologies;
- and other online interactions connected to Genesis.
This Privacy Policy does not apply to third-party websites, platforms, or services that may be linked from our website or used in connection with our services, except as expressly stated in this Privacy Policy.
Information We Collect
We may collect personal information, business information, technical information, and usage data.
Information You Provide to Us
We may collect information you provide directly to us, including:
- name;
- email address;
- phone number;
- company name;
- website address;
- service area or location;
- project details;
- marketing goals;
- budget-related information;
- and any other information you choose to submit.
Information Collected Automatically
When you access or use our website, we may automatically collect certain information, including:
- IP address;
- browser type;
- device type;
- operating system;
- referring URLs;
- pages visited;
- time spent on pages;
- date and time of access;
- clickstream data;
- approximate geographic location;
- and other technical, diagnostic, or analytical data.
Information from Third Parties
We may receive information from third-party service providers, vendors, advertising platforms, analytics providers, CRM systems, scheduling platforms, and other tools that support our business and website operations.
How We Use Information
We may collect, use, process, and store information for legitimate business and operational purposes, including to:
- respond to inquiries;
- communicate with prospective and current clients;
- schedule consultations, audits, or discovery calls;
- evaluate business needs and project fit;
- provide, operate, maintain, and improve our website and services;
- monitor and analyze website traffic, engagement, and performance;
- improve user experience and website functionality;
- track form submissions, marketing performance, and conversion activity;
- maintain internal records;
- prevent, detect, investigate, or address fraud, misuse, security incidents, or technical issues;
- enforce our terms, policies, and legal rights;
- comply with legal obligations;
- and protect our business, website, systems, users, service providers, and legal interests.
We may also use submitted information to follow up about our services, communicate regarding relevant business opportunities, and determine whether a prospective client is a suitable fit for Genesis.
Legal Basis for Processing
Where applicable law requires a legal basis for processing personal information, we may process such information based on:
- your consent;
- our legitimate business interests;
- performance of a contract or steps taken at your request before entering into a contract;
- compliance with legal obligations;
- and protection against fraud, unauthorized activity, claims, and liability.
Cookies and Tracking Technologies
We may use cookies, pixels, scripts, tags, web beacons, and similar technologies to collect information about website usage and interactions.
These technologies may be used to:
- remember user preferences;
- analyze website traffic and behavior;
- improve site performance and functionality;
- measure advertising performance;
- support remarketing or retargeting;
- track conversions;
- and improve our marketing and business operations.
By using our website, you understand and agree that these technologies may be used, subject to applicable law and your browser or device settings.
You may disable or limit cookies through your browser settings. However, doing so may affect website functionality or performance.
Analytics, Advertising, and Third-Party Tools
We may use third-party providers and tools to support website hosting, analytics, CRM, communications, scheduling, remarketing, advertising, call tracking, form tracking, and related business operations.
These third parties may collect, receive, store, or process information in accordance with their own privacy policies and terms. We do not control the independent privacy practices of third-party providers.
Your use of our website may result in information being transmitted to or processed by such third parties for analytics, marketing, communication, operational, and security purposes.
How We Share Information
We do not sell personal information in the ordinary meaning of the term unless expressly disclosed otherwise.
We may share or disclose information:
- to employees, contractors, consultants, and service providers who need access to perform services on our behalf;
- to hosting providers, analytics vendors, CRM systems, scheduling platforms, communication providers, security providers, and advertising or marketing vendors;
- to professional advisors, including legal, accounting, or insurance advisors;
- to regulators, law enforcement, courts, or government authorities where required or permitted by law;
- to protect our rights, property, business, systems, users, or legal interests;
- to investigate or respond to fraud, abuse, security incidents, or unlawful activity;
- and in connection with an actual or proposed merger, acquisition, financing, restructuring, sale of assets, or other business transaction.
We may also disclose information where we believe such disclosure is necessary or appropriate to enforce our terms, reduce liability, preserve legal claims, or protect safety and security.
Data Retention
We may retain information for as long as reasonably necessary for business, legal, operational, contractual, compliance, dispute-resolution, recordkeeping, and enforcement purposes.
Retention periods may vary depending on the type of information, the purpose for which it was collected, whether an inquiry becomes a client relationship, and applicable legal requirements.
We reserve the right to retain information as necessary to:
- comply with legal obligations;
- resolve disputes;
- enforce agreements;
- maintain business and financial records;
- support security and fraud prevention;
- and protect our legal rights and interests.
Data Security
We use reasonable administrative, technical, and organizational safeguards designed to help protect information collected through our website and related systems.
However, no method of transmission over the internet, no website, and no method of electronic storage is completely secure. As a result, we do not warrant or guarantee the absolute security of any information submitted to us or stored by us. Any transmission of information is at your own risk.
Your Rights and Choices
Depending on your location and applicable law, you may have certain rights regarding your personal information. These may include the right to request access to, correction of, or deletion of personal information we hold about you, as well as the right to request additional information about how your information is used or disclosed.
These rights are not absolute and may be limited by applicable law, legal obligations, security requirements, recordkeeping needs, privilege, or legitimate business interests.
To make a privacy-related request, please contact us using the contact information provided below. We may require verification of your identity before responding to certain requests.
Marketing Communications
If you submit your contact information to us, we may contact you regarding your inquiry, requested services, scheduling, updates, or related business communications.
We may also send marketing or promotional communications where permitted by law. You may opt out of marketing communications at any time by following the unsubscribe instructions included in the communication or by contacting us directly.
Opting out of marketing communications does not prevent us from sending non-promotional communications related to inquiries, service discussions, transactions, legal notices, or administrative matters.
Third-Party Links and External Websites
Our website may contain links to third-party websites, tools, or services. We are not responsible for the privacy practices, data handling, security, content, or operations of any third-party website or service.
Accessing any third-party website or service is at your own risk. You should review the applicable privacy policies and terms before providing any information to a third party.
Children’s Privacy
Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.
If you believe a child has provided personal information to us, please contact us promptly so we can take appropriate steps.
Data Transfers
We may use third-party service providers and tools that store or process information on our behalf. As a result, information collected through our website may be stored or processed in jurisdictions other than your own, subject to applicable law.
By using our website or submitting information to us, you understand that such processing may occur.
Changes to This Privacy Policy
We reserve the right to modify, revise, update, or replace this Privacy Policy at any time, in our sole discretion.
Any changes will become effective when the updated Privacy Policy is posted on this page, unless a different effective date is stated.
Your continued use of the website after any changes are posted constitutes your acceptance of the updated Privacy Policy, to the extent permitted by law.
Contact Us
If you have questions about this Privacy Policy or wish to submit a privacy-related request, please contact us at:
- Phone Number: (916) 225-8724
- Email Address: hello@genesisagency.ai
- Address: 800 Bellevue Way NE Unit 500, Bellevue, WA 98004
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